Leonid Bershidsky

Leonid Bershidsky, a Bloomberg View contributor, is a Berlin-based writer. He was the founding editor of the Russian business daily Vedomosti and founded the opinion website Slon.ru.

Social media platforms want you to buy followers

It’s not right that the only estimates of the number of fake accounts come from the platforms themselves. Nor is it right for these companies’ stock valuations and ability to attract advertisers to be based on their own, unaudited user numbers.

A soccer precedent for a Brexit revote?

Now, the unwritten rules of the game are much clearer, and so are the stakes.

Maybe the free world doesn’t need a leader

Who is the leader of the free world? Important as the question sounds, I’m beginning to wonder if it’s better left unanswered.