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The 1953 International Automobile Exhibition
at the Frankfurt fairgrounds gave 584 European and American companies a
chance to display cars, station wagons, trucks, trailers, buses, tools and
accessories. The most expensive car on display was a Packard Pan-American
convertible, priced at about $15,000; for the average German consumer, the
big news coming out of the 11-day show was that Volkswagen was lowering the
price on three of its models by 250 marks.![]() A visitor to the auto show looks inside a new Studebaker. ![]() ![]() West German President Theodor Heuss, right, was among the thousands of people who visited the show. ![]() The new Volkswagen models featured a widened rear window and a smaller price tag. ![]() Two Volkswagens "travel" a simulated modern highway. ![]() ![]() ![]() ![]() ![]() ![]() Ford's Taunus was manufactured at the company's Cologne, Germany, plant. ![]() ![]() ![]() ![]() ![]() ![]() A new Buick draws visitors' attention. ![]() ![]() Lt. R.E. Seidell of Rhein-Main looks at a Volkswagen engine. ![]() Old-fashioned transportation outside a fair celebrating the latest vehicles. ![]() ![]() ![]() Three U.S. servicemembers take a break at the show. ![]() |
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